Ivory soap has been around for over 100 years and it still floats.
“…we may not think about the benefit of having soap that floats. But in the late 19th century, when people were still bathing in the murky waters of local rivers and streams, a soap that floated was revolutionary.” (Ivory.com)
Ivory soap is advertised as pure and that it will float in water. The advantage being you will not have to grope around in your bathwater looking for your soap.
So it turns out what makes this soap float is air bubbles. Makes me think about something else that is full of air, hot air. Like some of the Republican members of the Intelligence Committee. I bet they would have no trouble at all floating in murky waters.
Stream of Consciousness Saturday, #SOCS, is hosted by Linda G Hill. The “prompt for Stream of Consciousness Saturday is “flyer/ad.” Look at the latest ad you got in the mail (if it’s a store flyer, choose the product right in the middle of the page) or choose the next online ad you find, and theme your post on whatever the product is.”
Featured image is a lithograph of an Ivory Soap ad restored by Adam Cuerden on Wikimedia.org.