What Floats Your Soap?

12 Replies

Ivory soap has been around for over 100 years and it still floats.

“…we may not think about the benefit of having soap that floats. But in the late 19th century, when people were still bathing in the murky waters of local rivers and streams, a soap that floated was revolutionary.” (Ivory.com)

Ivory soap is advertised as pure and that it will float in water. The advantage being you will not have to grope around in your bathwater looking for your soap.

So it turns out what makes this soap float is air bubbles. Makes me think about something else that is full of air, hot air. Like some of the  Republican members of the Intelligence Committee.  I bet they would have no trouble at all floating in murky waters.

Owl by jennicatpink on Flickr.com

Stream of Consciousness Saturday, #SOCS, is hosted by Linda G Hill. The “prompt for Stream of Consciousness Saturday is “flyer/ad.” Look at the latest ad you got in the mail (if it’s a store flyer, choose the product right in the middle of the page) or choose the next online ad you find, and theme your post on whatever the product is.”

Featured image is a lithograph of an Ivory Soap ad restored by Adam Cuerden on Wikimedia.org.

12 thoughts on “What Floats Your Soap?”

  3. JoAnna

    So pure it floats. I think I believed that once upon a time, even though it didn’t really make sense. A good reminder that we need to look more carefully into what we are told. Still, my dad put ivory soap between his sheets because he heard it would help his leg cramps. Now, I’m wondering it that was just a placebo effect or something about those air bubbles, or the scent. I just googled soap and leg cramps and it’s an old folk remedy that might have something to do with magnesium. What could it hurt? Unlike some ads, it’s relatively harmless. Thanks for letting me run my stream of consciousness in your comments.

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